Archive · 2 Aug 2025
Google to Keep Most goo.gl Links Active After Reversal
Imagine Google made a service to make website links shorter, called goo.gl.
They decided to shut it down, but many people used those links.
So, Google listened and changed their mind!
Now, most of those short links will still work.
Only a few links that were already going to be shut off will actually stop working.
This change helps keep the internet working smoothly for everyone.
Google reversed its decision to disable most goo.gl shortened URLs.
Initially, Google planned to phase out goo.gl due to low usage.
The company received feedback from users who relied on these links.
Only a limited set of flagged URLs will be deactivated as planned.
Existing goo.gl links without deactivation notices will remain active.
- Who
- Google and users of goo.gl shortened URLs.
- What
- Google reversed its decision to disable most goo.gl shortened URLs.
- When
- The change was announced on Friday; the initial deactivation was planned for August 25, 2025.
- Where
- The goo.gl service is used online globally.
- Why
- Google reversed its decision after receiving feedback from users who rely on the links.
- Service
- goo.gl URL shortener
- Original Plan
- Disable all goo.gl URLs
- Revised Plan
- Deactivate a limited subset of links
- Reason for Change
- User feedback and reliance on existing links
- Deactivation Deadline (for some URLs)
- August 25, 2025