Archive · 25 Aug 2026
PC Musthafa’s Journey From ₹10 a Day to ₹681 Crore
PC Musthafa grew up in a poor family in Wayanad.
He left school after failing Class 6 so he could help his father work.
A teacher found him and persuaded his parents to let him study again.
Musthafa worked hard and later studied engineering and business management.
In 2005, he and four cousins started making fresh idli-dosa batter in a tiny Bengaluru kitchen.
Their company, iD Fresh Food, later began selling many ready-to-cook foods.
It now sells products in India and several other countries.
The company earned ₹681.38 crore in revenue in FY25.
PC Musthafa left school after failing Class 6 but returned after a teacher helped him resume his education.
He later studied engineering at NIT Calicut and earned an MBA from IIM Bangalore.
In 2005, Musthafa and four cousins launched iD Fresh Food from a 50-square-foot Bengaluru kitchen.
The company expanded from idli-dosa batter into parotas, paneer, curd, chutneys, sambar, ready mixes and filter coffee.
iD Fresh Food reported ₹681.38 crore in FY25 operating revenue and ₹50.75 crore net profit, including a ₹24.89 crore deferred-tax credit.
- Who
- PC Musthafa and his cousins Abdul Nazer, Shamsudeen TK, Jafar TK and Noushad TA.
- What
- They built iD Fresh Food from a small fresh-batter business into a ₹681.38-crore ready-to-cook food company.
- When
- The company was launched in 2005; its FY25 operating revenue was reported at ₹681.38 crore.
- Where
- iD Fresh Food began in a 50-square-foot kitchen in Bengaluru, and its products are sold in India and overseas markets.
- Why
- Musthafa wanted to build a business of his own and make fresh, preservative-free food conveniently available to urban households.
- Founder
- PC Musthafa
- Launch year
- 2005
- Starting location
- A 50-square-foot kitchen in Bengaluru
- FY25 operating revenue
- ₹681.38 crore, up from ₹557.85 crore the previous year
- FY25 reported net profit
- ₹50.75 crore, including a ₹24.89-crore one-time deferred-tax credit
- Underlying profit
- Approximately ₹26 crore
- International markets
- United Arab Emirates, United Kingdom, United States, Saudi Arabia, Oman, Qatar, Ireland and Singapore