Archive · 11 Oct 2026

Bernstein Study Finds Blinkit Leads India’s Quick-Commerce Availability Race

Bernstein Study Finds Blinkit Leads India’s Quick-Commerce Availability Race

Quick-commerce apps promise to bring items to people quickly.

But that promise is not much help if the item is out of stock.

Bernstein compared how often products were available on four apps.

Blinkit had the highest average, at 94.4%.

Flipkart Minutes came next, followed by Swiggy Instamart and Zepto.

Blinkit’s availability stayed around 94–95% during the study.

The other apps sometimes had bigger drops, with Swiggy Instamart and Zepto going below 80% at some times.

The study covered selected areas and times, so it does not tell us what availability is like everywhere in India.

Sources