1 week ago
Masters of the Universe Finds Streaming Success After Theatrical Disappointment
Masters of the Universe did not earn as much as expected in theaters.
It made nearly $114 million worldwide, while its reported production budget was $170 million.
The movie then became very popular on streaming.
It was watched for 1.17 billion minutes during its first week.
This made it the No.
1 title in Nielsen’s streaming ratings for that week.
Prime Video started showing the film on July 22.
The story follows Prince Adam, who becomes the hero He-Man.
He returns to Eternia to fight Skeletor and try to save his kingdom.
Masters of the Universe debuted at No. 1 in Nielsen’s streaming ratings for July 20-26.
The film recorded 1.17 billion minutes of viewing during its first week on Prime Video.
It began streaming on Prime Video on July 22, less than a month after its theatrical release.
The film earned nearly $114 million worldwide against a reported $170 million production budget.
Nicholas Galitzine plays He-Man, while Jared Leto portrays Skeletor in the Mattel adaptation.
- Who
- Nicholas Galitzine stars as Prince Adam, with Jared Leto as Skeletor; Travis Knight directed the film.
- What
- Masters of the Universe underperformed theatrically but became the top streaming title in Nielsen’s ratings for the week of July 20-26.
- Where
- The film streamed on Prime Video and is set partly in Eternia and on Earth.
- When
- The film began streaming on July 22, less than a month after its theatrical release; the ratings covered July 20-26.
- Why
- Its streaming performance brought substantial viewership after its theatrical run earned nearly $114 million worldwide against a reported $170 million budget.
Key facts
- Streaming platform
- Prime Video
- Streaming debut
- July 22
- Nielsen ranking
- No. 1 overall for the week of July 20-26
- First-week viewing
- 1.17 billion minutes
- Worldwide theatrical gross
- Nearly $114 million
- Reported production budget
- $170 million
- Director
- Travis Knight
Sources
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Masters of the Universe Streaming Release
Masters of the Universe Streaming on Prime Video
