Archive · 15 Sep 2025
Aamir Khan Plans to Sell 'Sitaare Zameen Par' Rights
Aamir Khan initially released his film 'Sitaare Zameen Par' on YouTube using a pay-per-view system.
This strategy earned him much more than usual.
However, now that the film has been successful via pay-per-view, he's planning to sell the movie's rights to streaming services and TV to generate more revenue.
Khan had previously turned down a large offer from a streaming service.
This approach aims to capitalize on different release windows.
Aamir Khan released 'Sitaare Zameen Par' on YouTube via pay-per-view.
Khan declined a ₹125 crore OTT deal.
The pay-per-view experiment earned 20 times more than typical.
He aims to sell the film's rights to OTT and satellite platforms.
Khan wants to maximize earnings via different platforms.
- Who
- Aamir Khan
- What
- Aamir Khan to sell digital rights for 'Sitaare Zameen Par'.
- When
- Recently
- Where
- India
- Why
- To increase revenue and allow for broader film exploitation.
- Film
- Sitaare Zameen Par
- Initial Release
- YouTube Pay-Per-View
- OTT Offer Declined
- ₹125 crore
- Pay-Per-View Success
- 20x more than normal
- Rights to be Sold
- OTT and Satellite
