PhonePe Launches PulsePro for Real‑Time Market Insights

PhonePe, a big digital payments company in India, has made a new tool called PulsePro.

It looks at all the money people spend on the PhonePe app and turns that into useful information for businesses.

The tool shows where people are buying things, which stores are doing well, and where new stores could open.

It works in almost every part of India and uses data from 700 million users and 50 million merchants.

Companies can use PulsePro to decide where to open new shops, how to send products to customers, and what products people want.

PhonePe keeps the data private and safe, so no one can see who bought what.

The tool is paid, but it gives businesses a lot more detail than old surveys.

This helps companies grow faster and smarter.