Archive · 1 Oct 2025
TikTok News Consumption Surges Among Americans, Especially Younger Adults
Many Americans are now getting their news from TikTok.
In 2020, not many people used the app for news, but that has changed.
Now, one in five adults gets news from TikTok regularly.
The trend is especially strong among young people; almost half of those under 30 use TikTok for news.
This change could be because TikTok's quick videos make it easy to get information, and the platform's rise may change how news organizations create their content and for advertisers to target people.
One in five American adults regularly gets news from TikTok.
The percentage of adults under 30 using TikTok for news has increased significantly.
TikTok's short-form videos have become a popular news source.
Older adults show less interest in using TikTok for news.
Advertisers and news organizations may need to adapt strategies.
- Who
- Americans of all ages, particularly younger adults.
- What
- Are increasingly using TikTok as a source for news.
- When
- Since 2020, with a sharp increase noted in recent years.
- Where
- United States
- Why
- The platform's short-form videos and algorithm-driven content make it a go-to source.
- News Source
- TikTok
- Adults getting news from TikTok (2020)
- 3%
- Adults getting news from TikTok (current)
- 20%
- Under 30s getting news from TikTok (2020)
- 9%
- Under 30s getting news from TikTok (current)
- 43%