Archive · 19 Sep 2025
India's Shoppers Blend AI with Traditional Retail
Indian shoppers are trying out new ways to shop with AI, like using tools to help them find products or compare prices.
Most people feel good about using these technologies for everyday tasks.
Even though people are comfortable using new tech, almost everyone still uses cash on delivery because of incentives like free delivery and cashback.
The shoppers want safe and fast service when buying things online.
87% of shoppers believe AI aids in faster shopping experiences.
96% of respondents have made online purchases.
43% use e-commerce apps for product search and navigation.
88% of shoppers still prefer cash on delivery.
Consumers prioritize security and speed in digital transactions.
- Who
- Indian Shoppers
- What
- Are using AI and digital tools in shopping but retain traditional payment methods
- When
- As of Retail Rewired Report India 2025
- Where
- India
- Why
- To find seamless digital experience while keeping flexibility and trust
- AI for Shopping
- 87% find it faster
- Cash on Delivery
- 88% still choose it
- Online Purchases
- 96% of respondents have made online purchases
- E-commerce for Search
- 43% use apps for search/navigation
- Top Concerns
- Security (60%) and Data Privacy (35%)
