Archive · 26 Jun 2025
Pulse Candy's Revenue Reaches ₹750 Crore in FY25
Pulse Candy, a popular candy from DS Group, made a lot of money, about ₹750 crore, last year.
Its sales are growing faster than other candies because people in India really like the taste.
The company is now selling the candy in more places and in different forms like sugar-free versions.
They are also selling it in more countries.
The candy is known for its interesting flavors.
Pulse Candy, a brand from DS Group, achieved ₹750 crore in revenue in FY25.
The candy brand holds a 19% market share in the hard-boiled candy segment in India.
Pulse's CAGR of 15% outpaces the 9% industry average for hard-boiled candies.
The brand's success stems from strong distribution and flavors appealing to Indian consumers.
DS Group plans to expand Pulse into new formats and categories, including sugar-free options.
- Who
- Pulse Candy, a brand from DS Group.
- What
- Pulse Candy achieved ₹750 crore in revenue in FY25.
- When
- FY25.
- Where
- India and select overseas markets.
- Why
- Due to strong distribution, consumer preference, and appealing flavors.
- Brand
- Pulse Candy
- Parent Company
- DS Group
- FY25 Revenue
- ₹750 crore
- CAGR
- 15%
- Market Share
- 19%
- Key Flavors
- Raw Mango and others
- Distribution Outlets
- 35 lakh
