Business · Companies · 8 hrs ago
Cygames to Rename Suzuka’s 130R Corner Umamusume 130R
Cygames, publisher of Umamusume: Pretty Derby, has become the first founding partner of the Japanese Grand Prix at Suzuka Circuit in Japan.
From November 20, 2026, the track’s famous 130R corner will be called Umamusume 130R for around a year.
Umamusume began as a mobile game and grew into a franchise featuring anime characters inspired by racehorses.
The company says the partnership reflects themes of teamwork and support shared by the game and racing.
Promotional material is planned at the corner for a Japanese Super Formula event on November 21 and 22, but not during the 2027 Formula 1 Japanese Grand Prix.
Cygames will also have a booth in the circuit’s fan zone, with more event details to come.
The 2027 Japanese Grand Prix is scheduled for April 9 to 11, and tickets are due to go on sale November 15, 2026.
Cygames will rename Suzuka Circuit’s 130R corner “Umamusume 130R” for around a year, starting November 20, 2026.
The company is a founding partner of the 2027 FIA Formula 1 Lenovo Japanese Grand Prix, the race’s first founding partner.
Promotional material is planned at the corner for the 25th JAF Suzuka Grand Prix on November 21–22, 2026.
The promotional material will not be displayed there during the 2027 Japanese Grand Prix.
Cygames says the partnership reflects themes of collaboration and support in the Umamusume: Pretty Derby franchise.
- Who
- Cygames, publisher of Umamusume: Pretty Derby, and the organizers of the Japanese Grand Prix.
- What
- Cygames became a founding partner and will rename Suzuka’s 130R corner “Umamusume 130R” for around a year.
- When
- The name change starts November 20, 2026, and is expected to last around a year.
- Where
- Suzuka Circuit in Suzuka, Japan.
- Why
- Cygames said the partnership reflects the franchise’s themes of collaboration and support.
This story does not have two clearly opposing sides.
The Suzuka corner’s name change to Umamusume 130R is scheduled to begin.
Promotional material is planned at the corner during the 25th JAF Suzuka Grand Prix.
The 2027 F1 Japanese Grand Prix is scheduled to take place at Suzuka Circuit.
- New corner name
- Umamusume 130R
- Name change begins
- November 20, 2026
- Expected duration
- Around one year
- Founding partner
- Cygames
- Promotional event
- 25th JAF Suzuka Grand Prix, November 21–22, 2026
- 2027 Japanese Grand Prix
- April 9–11 at Suzuka Circuit
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What people are saying
In Umamusume, players assume the role of a trainer and work in tandem with their Umamusume trainee to achieve victory in races.
Cygames believes that this pursuit reflects the spirit of F1, where drivers and their teams work together to reach the top.