Entertainment · Film · 8 hrs ago

Paramount Skydance CEO says AI could reshape filmmaking

Paramount Skydance CEO says AI could reshape filmmaking

Paramount Skydance CEO David Ellison says AI could transform filmmaking and have a bigger effect than computer-generated imagery did.

He made the comments during an earnings call as he discussed the company’s plans for the technology.

Ellison expects AI tools to make production faster and cheaper, and says Paramount Skydance is developing tools of its own.

He compared the potential cost savings with the rise in the cost of making the 1983 film “The Terminator,” from $4 million then to an estimated $60 million to $70 million today.

Lower costs could make studios more willing to take risks on original stories that might otherwise be too expensive.

Ellison also said the company sees hand-crafted storytelling as valuable in a world of AI-made content.

He said AI would be a tool for artists, not a replacement, while the company works to bring its tools into its operations.

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What people are saying

David EllisonParamount Skydance CEO
AI really has the potential to be the biggest creative unlock in modern history.
via The Verge
artificial intelligence is a tool for artists and will never be a replacement for them.
via The Verge
in a world of AI slop we think there will always be a premium for truly hand-crafted storytelling.
via Hollywood Reporter
I don’t think it can be discounted how fast this technology is moving.
via Hollywood Reporter