Business · Companies · 11 hrs ago
Central China Agricultural Expo aims to connect Hunan producers with buyers year-round
The 27th Central China Agricultural Expo is preparing to open in Changsha, Hunan.
Organizers say it will bring together more than 3,500 companies and over 30,000 agricultural products, with overseas buyers including businesses from Vietnam, Thailand and Madagascar.
The expo is trying to move beyond a short event by linking its four days of trading with year-round buyer and producer services.
Since June, six sourcing events in Hunan farming areas have brought producers together with buyers, including buyers from the Guangdong-Hong Kong-Macao Greater Bay Area.
Those events recorded more than 100 business matches and orders worth over 30 million yuan, while online matching made nearly 600 connections.
During the expo, planned meetings will cover products such as tea, fresh produce and grain, and connect suppliers with buyers in Southeast Asia, Europe, the United States and the Greater Bay Area.
The organizers hope these steps will make it easier for Hunan producers to reach buyers and markets.
The 27th Central China Agricultural Expo is set to bring more than 3,500 companies and over 30,000 agricultural products to Changsha.
Organizers say the expo aims to connect Hunan producers with buyers throughout the year, rather than only during the event.
Since June, six producer-region selection events have generated more than 100 supply-and-demand connections and orders worth over 30 million yuan.
Nearly 600 targeted supply-and-demand matches were made online before the expo.
The event will include trade meetings for products and export-market channels.
- Who
- More than 3,500 companies, buyers and suppliers are expected to take part. Overseas buyers from countries including Vietnam, Thailand and Madagascar are also expected.
- What
- The 27th Central China Agricultural Expo will bring agricultural companies and products together and arrange targeted trade meetings.
- When
- The expo was due to open shortly after November 3, 2026. Related producer-region selection events have taken place since June.
- Where
- Changsha, Hunan, with preparatory work at the Changsha International Convention and Exhibition Center.
- Why
- Organizers aim to improve connections between producers and buyers and extend trade support beyond the expo dates.
This story does not have two clearly opposing sides.
The expo held six producer-region selection events in agricultural areas of Hunan.
The six events generated more than 100 supply-and-demand connections and orders worth over 30 million yuan, while online matching reached nearly 600.
Preparations were under way at the Changsha International Convention and Exhibition Center, with the expo due to open shortly.
Organizers planned trade meetings for tea, fresh produce, grain and oil, food ingredients, and export channels.
- Edition
- 27th Central China Agricultural Expo
- Expected exhibitors
- More than 3,500 companies
- Product range
- More than 30,000 agricultural products
- Producer-region events
- 6 events since June 2026
- Orders generated
- More than 30 million yuan
- Online matching
- Nearly 600 targeted matches before the expo
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What people are saying
Exhibit once, receive service for a year