Sports · Cricket · 6 hrs ago
Cricket coaches have moved from support roles to public figures
Cricket teams were once guided mainly by their captains, while coaches played a smaller role.
For much of the sport’s history, international teams relied on senior players to mentor younger teammates.
Coaches were more common at individual coaching schools and some clubs than at international level.
Tour managers handled logistics and other duties, and sometimes helped with practice.
The shift is visible today in the prominence given to coaches such as Sanath Jayasuriya and Gautam Gambhir, who were featured in a major Indian television promotion in 2024.
The growth of T20 leagues has helped make celebrity coaches familiar to fans.
The story traces how cricket’s approach to coaching changed over time, but it does not describe a specific next step.
Cricket coaches have moved from largely hidden support roles to prominent public figures.
A 2024 SonyLIV promotion for an India-Sri Lanka T20I series gave coaches Sanath Jayasuriya and Gautam Gambhir larger faces than the cricketers.
The change has been encouraged by the growth of T20 leagues and the celebrity status of franchise coaches.
For much of cricket’s history, the captain was the team’s main authority, while coaches were more common at individual or club level.
The article traces this evolution from early resistance to professional coaching to the modern public profile of coaches.
- Who
- Cricket coaches, including Sanath Jayasuriya and Gautam Gambhir.
- What
- The role of cricket coaches has evolved from support work to public prominence.
- When
- Over several decades; the article cites examples from 1927, 1929, 2024 and 2026.
- Where
- In cricket, with examples from India, Sri Lanka, Australia and England.
- Why
- The article links coaches’ increased profile to the growth of T20 leagues and changing attitudes toward the role.
This story does not have two clearly opposing sides.
American football coach Knute Rockne appeared on the cover of Time magazine.
Ten former Test players wrote to the New South Wales Cricket Association against plans to employ a professional coach.
SonyLIV featured coaches Sanath Jayasuriya and Gautam Gambhir prominently in a promotion for an India-Sri Lanka T20I series.
The article describes fans as accustomed to the celebrity coach, in part because of the growth of T20 leagues.
- SonyLIV promotion
- India-Sri Lanka T20I series in 2024
- Featured coaches
- Sanath Jayasuriya and Gautam Gambhir
- Time cover
- Knute Rockne, 1927
- Opposition to coaching
- Ten former Test players wrote to the New South Wales Cricket Association in 1929
- Example of coach-led branding
- Bazball was named after the coach, not the captain
What people are saying
Every other sport knelt at the altar of the coach, manager or guru
In cricket, despite a technical rigour and complexity that begat so many instructional books, the captain remained all-powerful
the natural Australian freedom of style might be sacrificed by the introduction of orthodox teachings









