Business · Companies · 10 hrs ago
Fenatran 2026 opens amid Chinese competition and financing concerns
Fenatran opened in São Paulo on Monday, bringing together companies involved in trucks and freight transport.
A record 13 truckmakers are taking part, alongside more than 700 other exhibiting brands.
Five Chinese manufacturers, including BYD and JAC Caminhões, are showing products at the event for the first time, putting pressure on established brands with new technology and pricing.
Traditional manufacturers are also displaying newer trucks designed to lower operating costs, and they have broader after-sales service networks than the Chinese entrants.
High interest rates are making financed truck purchases harder, adding to a downturn in the heavy-vehicle market and raising doubts about sales made at the show.
The event also features more than 60 hours of talks and hands-on truck demonstrations, including vehicles powered by diesel, electricity and biomethane.
Fenatran 2026 opens to the public on November 9 at São Paulo Expo amid concerns that high interest rates are restricting financed truck sales.
The event has a record 13 truckmakers and more than 700 exhibiting brands.
Five Chinese manufacturers are presenting products at the event for the first time, adding competitive pressure on established brands.
Traditional manufacturers are highlighting lower operating costs and their established after-sales networks.
The program includes more than 60 hours of content and practical demonstrations of trucks powered by diesel, electricity and biomethane.
- Who
- Fenatran organizers, 13 truckmakers and more than 700 exhibiting brands are involved.
- What
- The 25th Fenatran trade fair opens, with Chinese manufacturers exhibiting for the first time and financing concerns in the sector.
- When
- It opens on November 9, 2026.
- Where
- São Paulo Expo in the south of São Paulo, Brazil.
- Why
- The fair showcases commercial vehicles and related brands, while manufacturers seek sales amid high interest rates that make financing difficult.
This story does not have two clearly opposing sides.
Fenatran was created.
The previous edition took place, with fewer exhibiting companies than the 2026 edition.
The 25th Fenatran opens to the public at São Paulo Expo.
- Truckmakers
- 13, a record for the event
- Exhibiting brands
- More than 700
- Chinese manufacturers
- BYD, JAC Caminhões, Sany, Sinotruk and XCMG
- Exhibitor growth
- 17% more companies than in 2024
- Program
- More than 60 hours of content