Business · Companies · 5 hrs ago
Experts Say Chinese Appliances Are Shedding Their Cheap Image
Experts say Chinese appliances are shedding their cheap image and becoming stronger competitors.
Martin Chorzempa of the Peterson Institute for International Economics said rivals should not assume negative views of Chinese products will last.
Alicia Garcia-Herrero, Natixis’s chief economist for Asia-Pacific and the Middle East, said hardware strength alone is no longer enough for South Korean and Japanese companies.
The comments concern competition among appliance makers in China, South Korea and Japan.
A fading cheap-product stigma could change how buyers view Chinese brands and increase pressure on their rivals.
The experts offered no specific next steps or timeline.
Experts say Chinese appliances are moving beyond their image as cheap products.
Martin Chorzempa said competitors should not assume negative perceptions of Chinese products will last.
Alicia Garcia-Herrero said being known as hardware leaders is no longer enough for South Korean and Japanese companies.
The comments were published by Chosun Ilbo on November 13, 2026.
- Who
- Martin Chorzempa and Alicia Garcia-Herrero, analysts quoted in the article.
- What
- They warned that Chinese appliances are shedding their cheap image and that competitors should not rely on lasting negative perceptions.
- When
- November 13, 2026.
- Where
- Not stated.
- Why
- Not stated.
This story does not have two clearly opposing sides.
This story does not have a timeline yet.
- Publication date
- November 13, 2026
- Quoted analyst
- Martin Chorzempa
- Institution
- Peterson Institute for International Economics
- Quoted analyst
- Alicia Garcia-Herrero
- Company
- Natixis
What people are saying
If I were competing with Chinese companies, I would not feel reassured that the negative stigma around Chinese products would continue indefinitely.
Being known as hardware powerhouses is no longer enough for South Korean and Japanese companies.