Business · Companies · 7 hrs ago
Acuidar has 18,000 caregivers as Brazil’s demand for senior care grows
Acuidar has more than 18,000 caregivers across Brazil as demand for care grows with the country’s aging population.
Founded in João Pessoa in 2016, the company now has 375 units and about 11,000 caregivers for older people.
Its work has also expanded to people with disabilities, patients recovering from surgery, mothers after childbirth and children needing support.
Acuidar set up care protocols covering tasks such as personal hygiene and recreational activities, after its founder saw problems with unprepared care at home.
Brazil’s silver economy could reach R$ 3.8 trillion in 20 years, according to the story; the term refers mainly to goods and services for older people.
The company’s founder says families are having fewer children, which may make professional care more common as families change.
Acuidar has more than 18,000 caregivers across Brazil as demand for professional care grows.
The company has 375 units, and about 11,000 of its caregivers work with older people.
Brazil’s ageing population and smaller families are increasing demand for professional care, according to Acuidar’s founder.
The company was founded in João Pessoa, Paraíba, in 2016.
Acuidar also serves people with disabilities, patients recovering from surgery, new mothers and children needing support.
- Who
- Acuidar, a Brazilian care provider founded by Jéssica Ramalho.
- What
- The company has more than 18,000 caregivers and 375 units across Brazil.
- When
- Founded in 2016; the article was published on October 13, 2026.
- Where
- Across Brazil; Acuidar began in João Pessoa, Paraíba.
- Why
- Brazil’s ageing population and changes in family size are increasing demand for professional care.
This story does not have two clearly opposing sides.
Acuidar was founded in João Pessoa, Paraíba.
The operation had approximately 40 caregivers.
Acuidar opened its second unit in Recife.
- Caregiver network
- More than 18,000 across Brazil
- Units
- 375
- Caregivers serving older people
- Approximately 11,000
- Founded
- 2016, João Pessoa, Paraíba
- Projected silver economy
- R$3.8 trillion in Brazil in 20 years
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What people are saying
People used to have more children and, consequently, more people who could provide care. Today people have fewer children, or often have no children.
At just seven years old, I realized that my father was already elderly and that he needed care.
I always thought about my father. I thought: if I were caring for my father, what would that assessment be like?