Business · Companies · 5 hrs ago

WOWOW and NTT Docomo set Lemino a 5 million-member goal

WOWOW and NTT Docomo set Lemino a 5 million-member goal

WOWOW and NTT Docomo jointly operate the streaming service Lemino and are preparing a new push for it.

They aim to reach 5 million members as they try to compete with U-NEXT, which is described as a leader in the market.

Lemino plans to expand its original dramas, sports and idol programs.

The service is returning to a market where U-NEXT and Netflix are major competitors.

The goal reflects a bid to strengthen Lemino’s position in video streaming.

The companies’ next step is to build its audience with more programming, though no timetable for reaching the target is given.

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