Business · Companies · 1 hr ago
Clase Azul launches a €2,000 limited-edition tequila for Day of the Dead
Clase Azul México has launched Trascender, a limited-edition tequila made for Day of the Dead 2026.
The new bottle costs €2,000 and is available in selected shops in Madrid and Barcelona.
The tequila blends two añejos, each aged for more than 30 months, with one finished in barrels previously used in champagne fermentation.
The release continues a tradition that Clase Azul has followed for nearly a decade to mark the Mexican holiday.
A bottle from its 2017 edition sold for about $35,000 at Sotheby’s in New York on June 26, setting a record for the most expensive tequila sold at auction.
The bottle for Trascender is handmade and decorated with painted cempasúchil flowers and 24-karat gold, drawing on Day of the Dead symbolism.
Spain is Clase Azul’s second-largest market after the United States, and the company says the tequila should be sipped slowly to appreciate its aromas and body.
Clase Azul Mexico has launched Trascender, a limited-edition tequila for Day of the Dead 2026, priced at €2,000.
The añejo blend combines tequilas aged for more than 30 months, including one finished in barrels used for the initial fermentation of champagne.
The bottle is handmade by artisans at the distillery and decorated with hand-painted cempasúchil flowers and 24-karat gold.
In Spain, the tequila is sold at selected shops in Madrid and Barcelona.
A bottle from Clase Azul’s 2017 Day of the Dead edition sold at Sotheby’s in New York for about $35,000.
- Who
- Clase Azul Mexico launched the tequila. Master distiller Viridiana Tinoco developed the blend.
- What
- Trascender is a €2,000 limited-edition añejo tequila for Day of the Dead 2026.
- When
- The edition is for Day of the Dead 2026 and was reported on October 20, 2026.
- Where
- It is sold in Spain at selected shops in Madrid and Barcelona.
- Why
- It was created as a limited-edition tequila to mark Day of the Dead and evoke the journey of the soul from the physical world to the divine.
This story does not have two clearly opposing sides.
Sotheby’s in New York sold a bottle from Clase Azul’s 2017 Day of the Dead edition for about $35,000.
Expansión reported that Clase Azul’s Trascender edition was on sale for €2,000.
- Edition
- Trascender, Day of the Dead 2026
- Price
- €2,000
- Aging
- Both tequilas in the blend were aged for more than 30 months
- Bottle decoration
- Hand-painted cempasúchil flowers and 24-karat gold
- Spain sales locations
- Madrid and Barcelona
- 2017 edition auction
- About $35,000 at Sotheby’s in New York
What people are saying
Es un proyecto muy especial para nosotros
Se bebe poco a poco para apreciar los aromas y su cuerpo
Representa la identidad del agave y lo bien que podemos hacer las cosas en México.
Controlamos toda la cadena de valor para garantizar la calidad del producto